Salon International de l’Agriculture au Maroc
2025
Poster 4 × 8 m
Typeface: Mi’ya
Inkjet print on Canson satin paper 250 g/m²
Communication produced following a commission from the Salon International de l’Agriculture au Maroc (SIAM).
Arabic, displayed prominently, affirms the country’s culture and language, while the French text opens the composition to an international audience. The poster is built on a hierarchy of words, inspired by an architectural structure that intersects and connects them visually. Each color echoes the theme of sustainability. The SIAM logo, redesigned in a minimalist way at the bottom of the page, grounds the composition in a contemporary and institutional identity.